SLT Rebranding

SLT Rebranding - Rebranding project for SLT modern traditional Chinese supplement brand






Brand Strategy, Logo Design

About the project

The Brief

SLT is a modern traditional Chinese supplement brand. Target audience: health-focused millennials.

The mission of the brand is to be TCM for the new generation. 

We want to focus on:

  • Simple
  • Healthy
  • Extra boost “secret weapon”

The Solution

What we are trying to go for – Rebrand SLT so the brand will be

  • Bold and Modern
  • Different for traditional TCM
  • Eye-catching
  • Clean design
  • But still Asian and natural

This simple brand identity but focused brand guide should be used for the purposed of consistently and accurately communicating the brand values of SLT. A modern and energetic vibe is used to connect with the target audience.

Project gallery

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Let’s work together

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